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Suppliers Respond to G-Cloud 13 Extension

We conducted a survey to find out how suppliers really feel about the extension and how the market is currently operating. Analyse the results with us below or download the PDF.

G Cloud 13 Extension Survey article aspect ratio 1600 740

We surveyed Suppliers listed on G-Cloud 13 to understand the market’s view on the 12-month extension announced by CCS on 20th June.

This extends the Lots 1-3 and Lot 4 end dates from:

8th November 2023 (1-year framework), to

8th November 2024 (2-year framework).


For as long as G-Cloud 13 is Live, Suppliers cannot add new solutions; or materially change existing solutions, which includes increasing pricing, adding new features and amending T&Cs.



You can access the PDF designed with charts and colourful analysis above, or read the results in text format below.



Who took part in the survey?


Company size

79% SMEs

  • 24% Micro
  • 33% Small
  • 22% Medium


21% Large

  • 14% Large
  • 7% Enterprise


Supplier Lot Structure

15% Lot 1 Cloud Hosting

48% Lot 2 Cloud Software

37% Lot 3 Cloud Support


G-Cloud Sales Success

31% Lots of business

34% Some business

35% No business

55% Micro/SME have made sales



Here’s what we found…


1. Impact of the G-Cloud 13 extension

69% are negatively affected

51% need to update pricing due to inflation, 77% of whom are SMEs. For them, the extension means:

  • Some contracts will become commercially unviable
  • Some services will need to be removed from the framework


49% need to add new services, 76% of whom are SMEs. For them, the extension is seen as:

  • Hampering innovation
  • In conflict with Agile principles
  • Preventing them from meeting customer needs


Of the 31% who neither need to update pricing or add new services, 48% of them have currently made no sales, and a further 32% have contracted ‘once or twice’.


2. Market View on Refreshes

  • 68% think 2 years is too infrequent.
  • Majority (41.5%) prefer refreshes every 12 months.
  • 15% are for 6 months, to encourage rapid innovation and continuous improvement. Some even called for the ability to make changes monthly, or every few months.
  • 12% are for 18 months, to balance the ability to update with the operational burden of re-applying.
  • 36% of Large respondents and 29% of SMEs are happy with the refresh rate of every 2 years, although 16% and 61% of those respectively have made no sales.
  • Many of those calling for 2+ years caveated that with wanting the ability to make some changes to services, pricing and T&Cs at more regular intervals during the life of the framework


3. Other Findings

  • Several respondents were Suppliers who missed the G-Cloud 13 deadline, or are new to the public sector market, and will have to seek other routes to market


  • Several respondents felt the extension was “short notice” or “out of the blue” and 20% weren’t aware of it at all


  • Most respondents are concerned that an extension, considering today’s level of inflation, is ‘unrealistic’ and will affect their ability to transact via the framework


  • Some acknowledge that they won’t be able to meet their customers’ evolving requirements for new services


  • Many referenced the disproportionate impact on SMEs and a seemingly conflicting stance from Government on supporting SMEs


  • Some called for more transparency around the decision to extend, as it is backtracking on previous CCS communications about intended timelines



In Summary…


The majority of respondents felt that the extension would negatively affect their ability to transact with the public sector.

The majority of respondents also felt that each G-Cloud iteration should be 12 months or less before a refresh, or if longer, then relax the rules on making changes.

Much sentiment is around the relationship between Government and SMEs, and in particular the inflexibility of the current Framework Agreement to support SMEs in light of unprecedented inflation.

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