The applications window for G-Cloud 15 has been officially confirmed to open on 23rd October 2025, and the clock is already ticking. For suppliers of cloud-based technology solutions, this is one of the biggest opportunities to secure public sector contracts over the next few years. With just weeks to prepare, the question is: are you ready?
Why Timing Matters
G-Cloud only comes around every few years. Miss this window, and you’ll be waiting until 2027 for the next chance to get listed. That’s a long time to be locked out of a marketplace where billions are spent annually on cloud hosting, software, and support services.
Since its launch in 2012, G-Cloud has facilitated over £20 billion of public sector spend. We’ve seen first-hand how powerful the framework can be — our clients alone have gone on to win nearly £1bn of business through it.
A Fast-Action Checklist for Suppliers
If you haven’t started preparing yet, here’s where to focus your attention in the coming weeks:
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✅ Review your service descriptions: Make sure they are clear, compliant, and tailored to public sector needs. Avoid recycling generic sales copy.
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✅ Check your pricing: G-Cloud has strict rules on transparency and consistency — review your pricing structures now.
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✅ Get your certifications in order: Security and data protection are key concerns for buyers. Ensure credentials like Cyber Essentials or ISO 27001 are up to date.
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✅ Gather evidence of success: Buyers look for outcomes — line up case studies and examples of impact you can reference.
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✅ Book expert support: If your internal capacity is stretched, external help can ensure your listing gets over the line without last-minute stress.
Common pitfalls to avoid
After supporting almost 500 suppliers across 870 listings, we’ve seen the same mistakes crop up again and again:
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❌ Submitting copy that reads like marketing material instead of meeting CCS compliance requirements.
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❌ Missing mandatory elements in the listing template, which leads to rejection.
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❌ Leaving preparation until the final 1–2 weeks and running out of time.
These are avoidable errors, but they can cost you your place on the framework if you’re not prepared.
Why G-Cloud 15 Matters Now
The timing of G-Cloud 15 couldn’t be more significant. With major digital transformation projects underway across healthcare, education, local government, and central government, buyers are actively seeking cloud hosting, software, and support services.
Suppliers listed on G-Cloud are well-positioned to:
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Tap into growing demand in areas like healthcare AI and data analytics.
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Win business quickly, thanks to the streamlined procurement process.
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Build long-term partnerships with public sector buyers.
It’s a chance to join the same framework that has supported thousands of contracts — some of the biggest in the UK public sector cloud market.
Don’t Miss Your Window
G-Cloud 15 applications open in October, and the framework is scheduled to go live in 2026. The opportunity is huge, but only for suppliers who act now.
