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Business guides, Expert Insights, G-Cloud, ResearchPublished: 17 January 2017

Join the 8%

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80% of SaaS vendors have ZERO sales! - our best practice guides on what it takes to become a G-Cloud winner reveal some interesting stats. 

 

Three concerning G-Cloud facts:

  • 80% of SaaS vendors have ZERO sales.
  • 50% of listed SaaS vendors don’t stand a chance of EVER making a shortlist, let alone a sale because of some very basic errors – which we’ll be calling ‘catastrophic fails’ from this point onwards.
  • Just 8% of vendors sell over £100K a year.

 

Our goal with this series is, firstly, to make sure you’re not part of the bad 50%. Using the guidance and research in G-Cloud Success Insights you can identify any ‘catastrophic fails’ with your offering within 2 hours.

Secondly, we want to help you to get you into that 8%. (Which we believe will expand as the volume of G-Cloud transactions increases and vendors act on the research in this series.)

To help you do this, we’ve taken insights from our detailed comparison of The 8% with The Failing Remainder to draw up a step-by-step guide to help companies succeed on G-Cloud. We call it the G-Cloud Maturity Model, and in the next 4 reports we’ll take you through its four stages:

 

1. Get compliant > 2. Get optimised > 3. Get marketing > 4. Get selling > G-Cloud Success

 

Thanks for looking, we believe this is a big opportunity. As Lindsay said recently:

“SaaS and infrastructure sales have been subdued post Brexit. This demand has not gone away; it has been deferred. Add to this the necessary investment in digital transformation to deliver agile processes essential to respond to Brexit and I predict we will witness a tsunami of demand for Cloud services hit G-Cloud from mid-2017. You can quote me on that.”

Lindsay Smith

– Well Linds., ol’ buddy, we just did! You’ve called it right before and our money is on you to get it right again.

 

UP NEXT – Buyers are human beings too: Before we look at what ‘Get compliant’ involves, let’s consider why you’ll never sell on G-Cloud without appreciating the task the buyer faces. >>

 

Our best pratice guides on what it takes to become a G-Cloud winner is part of our partnership with Lindsay Smith from GCloudSales.UK.

–

Copyright © 2016 Rowallan International Ltd. All rights reserved.
Published by Advice Cloud under licence.

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Tags: Advice Cloud, Digital Marketplace, G-Cloud, G-Cloud 9, Lindsay Smith

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